The Wendar Company -

The Global Leader in Daily Serialized Audio Soaps

WHO WE ARE

The Wendar Company is a premium audio content production and distribution company specializing in daily serialized audio soaps for global audiences. Founded by Andrew Pemberton-Fowler, a 20-year veteran producer with credits including CBS’ Soapy, HBO’s The Official Gilded Age Podcast, and the critically acclaimed series, Dudes, we bring broadcast-quality storytelling to the modern podcast ecosystem.

Our Mission: To become the world’s leading producer and distributor of daily serialized audio soaps that build subscriber loyalty and drive platform retention.

Production Specs:

Broadcast-quality audio (professional studio production)
22-minute episodes (optimized for daily listening + natural ad breaks)
20 episodes per month delivery capacity
$11,000 per episode production cost (industry-standard for quality audio drama)
Scalable to 30-40 episodes/month with additional resources

Timeline: Can launch content within 2-3 weeks of contract execution.

CURRENT SLATE

KINGSPORT

Genre: Psychological Drama / Soap Opera
Premise: A daily serial exploring what happens after people find happiness—and the problems they encounter once they’ve found their idea of it.
Target Audience: Women 24-65
Tone: Psychological, introspective, emotionally complex
Status: Pilot complete, broadcast-ready

WORLDS APART

Genre: Contemporary Romance / Soap Opera
Premise: A serialized drama examining social class, status, money, anxiety, and love in today’s ever-changing world.
Target Audience: Women 24-65
Tone: Contemporary, relatable, socially relevant
Status: Pilot complete, broadcast-ready

WHAT WE DO

We produce broadcast-quality daily serialized audio dramas designed specifically for subscription platforms, podcast networks, and radio syndication.

Our Specialty:

Daily episodic audio soaps (22-minute episodes)
Psychologically engaging, character-driven narratives
Target demographic: Women 24-65 (premium advertising demographic)
Production capacity: 20 episodes per month, scalable to 40+
Broadcast-ready professional quality
Launch within 2-3 weeks

Why Daily Serialized Soaps:

Drives subscriber retention (daily return habit)
Highest listener engagement rates of any podcast format
Premium sponsorship opportunities (beauty, wellness, luxury brands)
Long narrative runway (5+ years of content per show)
Underserved category with proven audience demand

WHY THIS MATTERS

Audio Drama Market: Projected to reach $8.5 billion by 2032 (10.2% CAGR)

Fiction Podcasts: Grew 427% over recent years—highest growth category in podcasting

Daily Serialized Content: Underserved format with highest retention and engagement metrics

Podcast Advertising: Projected $5+ billion market by 2027, with premium demographics commanding highest rates

CONTACT

Andrew Pemberton-Fowler
President & Executive Producer
The Wendar Company

📧 General: info@wendar.co | Partnerships: partnerships@wendar.co
📱 213-222-6539
🌐 wendar.co | soapkast.com | theserialcompany.com

Currently in partnership discussions with major platforms. Inquiries welcome.

The Wendar Company • Premium Daily Serialized Audio Soaps • Est. 2025